"Medium magazine names the Journalists 2009
Ziesemer is" Chief Editor of the Year "
Wednesday, December 2, 2009
O.f. Mossberg & Sons Model 195k A
Newswire Trend Monitor October 2009
An interesting report on the PR industry and the social pressure to act in the direction to go Media or need to go?
PR: press under pressure from Xing & Co. http://meedia.de/nc/details-topstory/article/pr-studie--presse-unter-druck-von-xing--co_100024917 . html
The presentation of the study can be found at Slideshare
http://www.slideshare.net/newsaktuell/prtrendmonitor-oktober-2009
An interesting report on the PR industry and the social pressure to act in the direction to go Media or need to go?
PR: press under pressure from Xing & Co. The presentation of the study can be found at Slideshare
http://www.slideshare.net/newsaktuell/prtrendmonitor-oktober-2009
Tuesday, December 1, 2009
Pioneer Shallow Vs Rockford Shallow
Tuesday, November 24, 2009
Acidic Fruits Vegetables
journalists have monopoly lost
Thomas Mickeleit, press officer of Microsoft, 
spoke to the W & V via Social Media
http://bit.ly/1VKtQU
spoke to the W & V via Social Media http://bit.ly/1VKtQU
Monday, November 16, 2009
Remington 870 Modular Combat
The balance between PR and journalism shifts - not
An interesting blog entry by Carsten Knop on FAZ.Net 16 November 2009, 09:26 clock
"Germany's media are deep in crisis. Newsrooms continue to shrink, the time for thorough research is constantly decreasing. ?. Device, the relationship between journalism and PR increasingly out of balance "- This question I put the magazine" spokesman "for his latest edition of surprise, the answer like: No, this does not get out of balance is not the quality / of journalism falls..
http://faz-community.faz.net/blogs/adhoc/archive/2009/11/16/die-balance-zwischen-pr-und-journalismus-verschiebt-sich-nicht.aspx
Monday, November 9, 2009
How To Condulance In Arabic
dpa wants misconception
read on http://www.textintern.de/index2.shtml # 00,041,340 
dpa wants misunderstanding
dpa in tricky situation to overcome: on the one hand, the
Tagesspiegel
is a customer and is known to King, on the other hand, this customer damaged the image of his termination dpa. Unlike the WAZ media group , citing financial reasons in 2008, the Tagesspiegel fears according to its own report that the AP editors will work regardless of the lease is no longer with Springer. This quandary may dpa searching only the enlightening conversation. "Editorial Board and management are committed to the process apparently underlying misunderstanding remove, and according to the Tagesspiegel received, "said AP spokesman Justus Demmer on Monday. The Times announces out of order" for good cause by July 2010. "In the period will dpa move to the Springer-Passage. The houses among other things, the editor of the journal Super Illu from the media group Hubert Burda Media
(Zimmerstraße 28). The fact that AP-editors and a media studies work at the same place, is nothing unusual. In Frankfurt / Oder is sitting dpa the
Märkischen publishing and printing company GmbH & Co. KG (Märkische or newspaper), in Magdeburg was the editor for many years in the building the people's voice ( Bauer Media Group ).
read on http://www.textintern.de/index2.shtml # 00,041,340
dpa in tricky situation to overcome: on the one hand, the
Tagesspiegel
is a customer and is known to King, on the other hand, this customer damaged the image of his termination dpa. Unlike the WAZ media group , citing financial reasons in 2008, the Tagesspiegel fears according to its own report that the AP editors will work regardless of the lease is no longer with Springer. This quandary may dpa searching only the enlightening conversation. "Editorial Board and management are committed to the process apparently underlying misunderstanding remove, and according to the Tagesspiegel received, "said AP spokesman Justus Demmer on Monday. The Times announces out of order" for good cause by July 2010. "In the period will dpa move to the Springer-Passage. The houses among other things, the editor of the journal Super Illu from the media group Hubert Burda Media
(Zimmerstraße 28). The fact that AP-editors and a media studies work at the same place, is nothing unusual. In Frankfurt / Oder is sitting dpa the
Märkischen publishing and printing company GmbH & Co. KG (Märkische or newspaper), in Magdeburg was the editor for many years in the building the people's voice ( Bauer Media Group ).
Thursday, October 29, 2009
How Much Is A Decent Weave
Commercially editors
As the editors insist always on morality and ethics and now they must always be objective about the quality of the reports and thus to ensure the magazine. The publishers sell more ads in addition to the usual customers advertorials and supplements publisher is meanwhile a standard gait. Finally, it is necessary to counter the falling sales counter. These marketing measures must be clearly marked according to the law. Content of these texts are already very good and partly from differ editorially usually only by focusing on a product or a manufacturer. For many companies hire freelance journalists who have mastered the art of journalistic writing. But now comes a well-known magazine - the Focus - and sold his readers a special with the evocative name "Innovations that make our lives really," in which it clearly is all about Microsoft. Focus editors talk about Microsoft products and quote sizes of business ... and both praise to the skies. As a marketing campaign, the special is not clearly marked, it is only "in collaboration with Microsoft". 
The media journalist Stefan Meier nigger takes the special deal on his blog, and sparked a small storm of outrage. The many comments speak for themselves.
http://www.stefan-niggemeier.de/blog/focus-redakteure-zu-kaufen/
What are the waves? To what extent the image of Focus is scratched? And like other publishers will deal with this style in the future? And what do the editors? "We have to see what we live by" perhaps? Stay then ethics and morality on the track? Is the golden rule of objective journalism of the past soon?
As the editors insist always on morality and ethics and now they must always be objective about the quality of the reports and thus to ensure the magazine. The publishers sell more ads in addition to the usual customers advertorials and supplements publisher is meanwhile a standard gait. Finally, it is necessary to counter the falling sales counter. These marketing measures must be clearly marked according to the law. Content of these texts are already very good and partly from differ editorially usually only by focusing on a product or a manufacturer. For many companies hire freelance journalists who have mastered the art of journalistic writing. But now comes a well-known magazine - the Focus - and sold his readers a special with the evocative name "Innovations that make our lives really," in which it clearly is all about Microsoft. Focus editors talk about Microsoft products and quote sizes of business ... and both praise to the skies. As a marketing campaign, the special is not clearly marked, it is only "in collaboration with Microsoft".
The media journalist Stefan Meier nigger takes the special deal on his blog, and sparked a small storm of outrage. The many comments speak for themselves. http://www.stefan-niggemeier.de/blog/focus-redakteure-zu-kaufen/
What are the waves? To what extent the image of Focus is scratched? And like other publishers will deal with this style in the future? And what do the editors? "We have to see what we live by" perhaps? Stay then ethics and morality on the track? Is the golden rule of objective journalism of the past soon?
How Many Calories Is A Small Piece Of Toblerone
Why the Web Aunt Emma
Very good article about PR, advertising, corporate identity and social media by Thomas Knüwer on Handelsblatt.de
http://www.handelsblatt.com/unternehmen/handel-dienstleister/warum-das-web-tante-emma-zurueckbringt, 2474280, 0
Very good article about PR, advertising, corporate identity and social media by Thomas Knüwer on Handelsblatt.de
http://www.handelsblatt.com/unternehmen/handel-dienstleister/warum-das-web-tante-emma-zurueckbringt, 2474280, 0
Wednesday, October 28, 2009
Large Wood Cubes For Sale
PR Trendmonitor
The new PR-Trend Monitor by News Aktuell is there and Ketchum called Pleon as the most popular public relations agency ;-)
The new PR-Trend Monitor by News Aktuell is there and Ketchum called Pleon as the most popular public relations agency ;-)
http://www.horizont.net/aktuell/agenturen/pages/protected/showNewsletter.php?id=88137&utm_source=Newsletter&utm_medium=Newsletter 
Dishlex Global 300 Dishwasherof Flashing
downsizing brings back the SZ continues
back from vacation and already is flying a new piece of bad news: According to the SZ Meedia.de passes for another 60 points. The editors are also affected. How is that good journalism, if less people cope more and more need? Let us hope that more texts will be outsourced to freelancers, so the quality is guaranteed.
back from vacation and already is flying a new piece of bad news: According to the SZ Meedia.de passes for another 60 points. The editors are also affected. How is that good journalism, if less people cope more and more need? Let us hope that more texts will be outsourced to freelancers, so the quality is guaranteed.
http://meedia.de/nc/details-topstory/article/neue-kndigungswelle-bei-der-sz_100024189.html 
Friday, October 9, 2009
Honeywell Thermostat Old
Top blogs for communication professionals
Successful and unsuccessful advertising campaigns and linguistic blunders www.off-the- record.de 
media issues sometimes treated differently by the Grimme Prize-winning picture blog founder Stefan Niggemeier
www.stefan-niggemeier.de/blog
The main headlines to the most linked subjects you can follow
www. rivva.de
A blog about the new requirements PR in the two-stop times
www.briansolis.com
Successful and unsuccessful advertising campaigns and linguistic blunders www.off-the- record.de
www.stefan-niggemeier.de/blog
The main headlines to the most linked subjects you can follow
www. rivva.de
A blog about the new requirements PR in the two-stop times
www.briansolis.com
Wednesday, October 7, 2009
Sample Opening Prayer For Seminars
22 new rules for journalism
"Guardian" author criticizes news practice 
last a good manifesto: "Journalists must stop being so lazy and uncreative." Therefore formulated Dan Gillmor, a former journalist and U.S. media expert for the "Guardian" 22 ideas on how the news has to change production. He called for a renunciation of anniversary and anniversary stories. They are "places for a lazy, uncreative journalists." Other practices that are empty statements denouncing Gillmor, PR and editorial hands of politicians who have written "do not actually own." Full to read article:
http://meedia.de/nc/details-topstory/article/22-neue-regeln-fr-den-journalismus_100023695.html
And there is more detail here:
http://klauseck.typepad.com/prblogger/2009/10/morgenwelt-54-journalismus-im-wandel.html
"Guardian" author criticizes news practice
last a good manifesto: "Journalists must stop being so lazy and uncreative." Therefore formulated Dan Gillmor, a former journalist and U.S. media expert for the "Guardian" 22 ideas on how the news has to change production. He called for a renunciation of anniversary and anniversary stories. They are "places for a lazy, uncreative journalists." Other practices that are empty statements denouncing Gillmor, PR and editorial hands of politicians who have written "do not actually own." http://meedia.de/nc/details-topstory/article/22-neue-regeln-fr-den-journalismus_100023695.html
And there is more detail here:
http://klauseck.typepad.com/prblogger/2009/10/morgenwelt-54-journalismus-im-wandel.html
Friday, September 25, 2009
Patty Cakes Masterbateing
Friday, September 18, 2009
Herpes Bumps On The Chest
Red map for PR professionals
A very interesting report and adjusts the error are most commonly made and yet so simple could be avoided by a little more care, thought and preparation. 
5 questions for a brand-journalist Jens Bergmann PR Professional asks. This time, the managing editor told by one brand, Jens Bergmann, why editorial office visits only cost time and nerves and when it shows PR managers, the red card.
http://www.pr-professional.de/content.php?siteid=321&contentid=974
A very interesting report and adjusts the error are most commonly made and yet so simple could be avoided by a little more care, thought and preparation.
http://www.pr-professional.de/content.php?siteid=321&contentid=974
Thursday, September 17, 2009
Motorbike Birthday Cake How To Do
The 7 Deadly Sins in dealing with journalists
journalists do not be seen as adversaries but as partners. They reject aggressive prodding as well as from extraneous messages without news content. Who wants to work successfully with journalists should avoid the seven deadly sins.
, just one (by accident, investigation or its own bad memory) uncovered a lie destroys the credibility of the long term.
Correct: Explain your point of view / interpretation of the facts, and you fully informed.
second Covering up errors / abuses
The worst mistakes are made with the intention of righting a past mistakes again. Unacknowledged errors are forgiven, it is thought about reported, and then the topic is off the table. The truth is served in chunks, however, the whole history is included again and again.
's right: you admit your mistakes and then place the proposed changes / workarounds dar. Explain the background of mistakes and accept responsibility for it before you call successes of your work.
third Dictate what and when and how journalists report
This violates not only the journalistic professional honor, they openly questioned whether the controls at all compared to the basis of its activity, namely the selection and preparation of interest to its readers Messages.
Correct: If you want a say undbedingt on the "how": Ask the formulation. "If as part of their reporting, the possibility ..."
4th Blackmail
Who threatens advertising boycott or refusal of further interviews demonstrates only a lack of sovereignty and a false sense of expression and press freedom.
Correct: Avoid any pressure.
5th Annoy
On the run from such informants are journalists who use every opportunity to offer them uninteresting information, they impose a conversation they annoy by constant response.
Correct: Check before you contact if you have media-related information. If in doubt, the journalists themselves
6th Defame the profession
matter what experience you have had with journalists, they can never be tempted to judge this rate or even to make known. It is also forbidden to defame a journalist or media, even if the journalist expresses an opinion to that effect.
Correct: Avoid mistakes by preparing well in press briefings and then track down any of you made mistakes, to avoid this next time.
7th Restricting the freedom of information
unpopular editors and journalists have a right to information. Skip it never with interview requests and press conferences. Send them regular press releases. Many a journalist has changed his mind and is the enemy became a friend. Everything else leads only to speculation and in any case (even unjustified) criticism of you and your company.
Correct: Prepare good answers to critical questions, and consider all serious media alike.
journalists do not be seen as adversaries but as partners. They reject aggressive prodding as well as from extraneous messages without news content. Who wants to work successfully with journalists should avoid the seven deadly sins.
first Lies 
, just one (by accident, investigation or its own bad memory) uncovered a lie destroys the credibility of the long term.
Correct: Explain your point of view / interpretation of the facts, and you fully informed.
second Covering up errors / abuses
The worst mistakes are made with the intention of righting a past mistakes again. Unacknowledged errors are forgiven, it is thought about reported, and then the topic is off the table. The truth is served in chunks, however, the whole history is included again and again.
's right: you admit your mistakes and then place the proposed changes / workarounds dar. Explain the background of mistakes and accept responsibility for it before you call successes of your work.
third Dictate what and when and how journalists report
This violates not only the journalistic professional honor, they openly questioned whether the controls at all compared to the basis of its activity, namely the selection and preparation of interest to its readers Messages.
Correct: If you want a say undbedingt on the "how": Ask the formulation. "If as part of their reporting, the possibility ..."
4th Blackmail
Who threatens advertising boycott or refusal of further interviews demonstrates only a lack of sovereignty and a false sense of expression and press freedom.
Correct: Avoid any pressure.
5th Annoy
On the run from such informants are journalists who use every opportunity to offer them uninteresting information, they impose a conversation they annoy by constant response.
Correct: Check before you contact if you have media-related information. If in doubt, the journalists themselves
6th Defame the profession
matter what experience you have had with journalists, they can never be tempted to judge this rate or even to make known. It is also forbidden to defame a journalist or media, even if the journalist expresses an opinion to that effect.
Correct: Avoid mistakes by preparing well in press briefings and then track down any of you made mistakes, to avoid this next time.
7th Restricting the freedom of information
unpopular editors and journalists have a right to information. Skip it never with interview requests and press conferences. Send them regular press releases. Many a journalist has changed his mind and is the enemy became a friend. Everything else leads only to speculation and in any case (even unjustified) criticism of you and your company.
Correct: Prepare good answers to critical questions, and consider all serious media alike.
Thursday, September 10, 2009
Sore Breast Sore Shoulder
communication Glossary
'm just a good Communication Glossary met and would not deprive you :-) Have fun browsing :-) reached
'm just a good Communication Glossary met and would not deprive you :-) Have fun browsing :-) reached
http://www.kommunikationsglossar.de/de/index.html 
Tuesday, September 8, 2009
Connect Fan Regulator
your votes, what are the best PR images of the year
just me following mail that I my Blogger community :-) After all, would not be deprived of the pictures in PR - as well as videos - an important ingredient. How often have we seen that a message was printed rather because a good picture was there. Here's the mail:
Now you can decide what the best PR images of the year! The dpa subsidiary PR Newswire and the magazine stand pressesprecher with "obs-Award 2009" from the best photos of businesses and organizations.
Here's our short list of all 60 images, which has nominated our panel of experts from the numerous applications. Please vote in all six categories, and win a digital camera Canon IXUS 110 IS: www.obs-awards.de/kategorien
just me following mail that I my Blogger community :-) After all, would not be deprived of the pictures in PR - as well as videos - an important ingredient. How often have we seen that a message was printed rather because a good picture was there. Here's the mail:
your votes, what are the best PR images of the year! 
Now you can decide what the best PR images of the year! The dpa subsidiary PR Newswire and the magazine stand pressesprecher with "obs-Award 2009" from the best photos of businesses and organizations.
Here's our short list of all 60 images, which has nominated our panel of experts from the numerous applications. Please vote in all six categories, and win a digital camera Canon IXUS 110 IS: www.obs-awards.de/kategorien
Sample Greetings Speech
Public Relations Experts
For PR people, there is an expert site on the Internet, which Public Relations Experts called.
For PR people, there is an expert site on the Internet, which Public Relations Experts called.
http://www.public-relations-experts.de 
Friday, September 4, 2009
Babyscandida Albicans
companies do in social media not only play
4
4
0 characters are written quickly on Twitter, a Facebook or Xing account and even a corporate blog created very quickly. But what then? Without communication strategy, all efforts in social media remain futile and in most cases not very successful. Who wants to bet on the new communication tools, this should never be regarded as an end in itself, but think carefully about what the company can achieve its objective so realistically. 
There are already first examples that illustrate that it may be worthwhile, also to think of "Sales", "acquisition" or "ROI". The computer manufacturer Dell
estimated sales which he directly and indirectly via the Twitter account @ dell outlet scored a total of 3 million U.S. dollars. But even on a small scale there are many success stories in the social web. Freelancers who solicit via Xing, Twitter and blogs or new contracts to keep their customers, companies that could significantly boost their business through their corporate blog. A recent survey among Twitter users - although not representative but as a trend, at least informative - come to the conclusion that 80 percent of respondents primarily use Twitter for business purposes.
http://klauseck.typepad.com/prblogger/2009/09/unternehmen-sollten-social-media-ernst-nehmen.html
Tuesday, September 1, 2009
Olimelt 2.5side Effect
57 million € a Loss at Gruner + Jahr
Gruner + Jahr in the first half of 2009 fall into the red: The magazine publisher has earnings before interest and taxes (EBIT) of -57 million euros. 
http://www.kress-report.de/cont/story.php?id=130028
Gruner + Jahr in the first half of 2009 fall into the red: The magazine publisher has earnings before interest and taxes (EBIT) of -57 million euros.
http://www.kress-report.de/cont/story.php?id=130028 How To Clean Headlining Hair Product
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